Recording - LinkedIn Value Strategies - Fa19

Course Length
90 mins

Jack Hubbard



Presenter: Jack Hubbard, St. Meyer & Hubbard

This 90-minute program will be presented live on: October 1, 2:00- 3:30 p.m.Central Time
Recording available through: January 1, 2020
Price: $275


Launched in 2003, LinkedIn is widely known as the world’s most powerful business to business connectivity tool. With more than 550 million worldwide users, it is THE place to connect, educate and prospect. This webinar walks participants through an easy to execute roadmap of how to use LinkedIn effectively and how to seamlessly interweave it into their daily sales DNA. You will experience:

  • Five myths about LinkedIn and how to dispel them
  • Profile optimization and generating visibility through creative structure and regular updating
  • Connections – building a strong and viable network through targeting, utilizing customized requests and leveraging the second level
  • Recommendations and endorsements – receiving and providing them within bank policies
  • Groups to join, how to provide insight and how to leverage members as new connections
  • Prospecting through introduction requests and the use of InMail
  • Posting, sharing and creating content to facilitate thought leadership
  • Preparing for calls using LinkedIn as part of the process
  • Maintaining contact by recognizing key personal events
  • The benefits of investing in Sales Navigator
  • Using a 3X5X15 strategy to generate a Return on Time


Target Audience: If you are a community bank CEO that needs to lead this effort, key executives and producers that use LinkedIn, or part of the Marketing, HR or other support divisions, this practical program is for you.

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