The GSB Online Seminar Series

The GSB Online Seminars Series offers a convenient, cost-effective way to access quality educational opportunities. Please note ALL times below in CENTRAL TIMEZONE.

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Upcoming Sessions

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Get these programs together at a discount (normally $825 if purchased individually): HSA Fundamentals - February 2 HSA - Advanced - March 23 HSAs: Top 10 Wrap-up (2022 Edition) - April 20 Read More

Presented by: Ascensus  This 60-minute program will be presented live on: April 20, 10:00-11:00 a.m. Central Time Recording available through: July 20, 2022 Price: $275 Our experts will outline the top 10 HSA topics we get questions about on Ascensus’ consulting lines. Join this webinar to see what makes this year’s Top 10 list! Read More

Presenter: Lance Kessler, Lance Kessler & Associates This 90-minute program will be presented live on: March 17, 10:00-11:30 a.m. Central Time Recording available through: June 17, 2022 Price: $330 This session will provide you with a step-by-step approach for defining, developing, and delivering a superior customer experience.  It identifies the key challenges to delivering a superior customer experience.  It focuses on how to define the superior customer experience your financial institution wants to deliver and how to measure if you are consistently delivering it to your marketplace.  It also describes how to use a Customer Experience Steering Committee to oversee the implementation of this strategy. After the foundational elements are covered, the session focuses on mapping the customer experience in key delivery channels, such as the branch, face-to-face, online, etc.  The session then brings together the mapping process with customer journey mapping that factors in key aspects of the overall customer experience.  This process leads to the identification of key issues where improvement is needed in each dimension of the customer journey.  The customer journey mapping information can also be used to develop tactics for your marketing plans. Topics will include: How to use a step-by-step process to define, develop, and deliver a highly differentiated, consistent customer experience How to set up a Customer Experience Steering committee and who should be on it How to define the superior customer experience that your organization wants to deliver (from the customer’s perspective) Identify ways to measure whether your organization is consistently delivering the superior customer experience that is envisioned Identify the infrastructure needed to support and deliver a superior customer experience How to map the customer experience in different delivery channels How to use a delivery channel assessment tool to identify where improvement is needed How to map the overall customer journey How to use the information gathered from customer journey mapping when developing a marketing plan Target audience: Any employee of the bank who is involved in or responsible for developing, implementing, or delivering your bank’s customer experience approach. Read More

Presenter: Philip Smith, Gerrish Smith Tuck, Consultants and Attorneys This 60-minute program will be presented live on: March 16, 10:00-11:00 a.m. Central Time Recording available through: June 16, 2022 Price: $275 All banks are thinking about the current M&A market.  Some banks are looking to be buyers, others to be sellers and others are thinking about it simply from the standpoint of how to position their bank not to be caught up in the hysteria and to simply focus on shareholder value.  This webinar looks at all three angles and takes a strategic approach toward the types of questions the Board and senior management should be asking in light of the current M&A market.  This webinar points out the mistakes many organizations make such as not considering alternatives to acquisitions, assuming that their institution has to maintain some minimal asset size to survive, or not asking the right strategic questions to position themselves to avoid an unwanted takeover or to simply remain independent.  This webinar will arm the attendees with the appropriate tools to appropriately lead their organization regardless of the strategic path chosen.  Target Audience: Board of Directors, CEOs and senior management Read More

Presenter: SBS CyberSecurity, LLC This 90-minute program will be presented live on: January 28, 10:00-11:30 a.m. Central Time Recording available through: April 28, 2022 Price: $330 Explore the fundamental building blocks of a repeatable framework for cybersecurity and information security issues. Your information security program can be more than a document created for compliance. We will help develop a program that provides your institution with clear direction and guidance that meets and exceeds regulatory expectations while addressing real-world risks. Some bank programs implemented today are a collection of documents pulled together over the years, that exists primarily to satisfy regulatory requirements. The Information Security Program should be a coordinated set of policies that work together to implement a unified set of controls across the organization. A daily playbook used by employees to fight cybercrime and not a collection of documents to satisfy auditors and examiners. This session will discuss the following: Regulatory Requirements Purpose of repeatable cybersecurity frameworks Program Basics for a solid framework Detailed explanation of framework components  Next steps for a comprehensive, valuable, repeatable framework Making decisions with the framework See new issues and technologies automatically handled by a solid framework Target Audience:  Incident response team, information security officer, IT manager, risk officer, internal auditor, and IT focused staff members Read More

Presented by: David Osburn, Osburn & Associates, LLC This 90-minute program will be presented live on: February 1, 10:00-11:30 a.m. Central Time Recording available through: May 1, 2022 Price: $330 This webinar covers the basics of commercial lending and is a must for all new commercial lenders and/or those individuals who want to explore this vital discipline! The session will begin with a brief overview of conventional commercial lending versus SBA lending. Additionally, the concept of credit scoring will be explored. Next, the program will cover underwriting a commercial loan including a brief review of financial statement analysis (with emphasis on various cash flow analyses). Additionally, a standard loan write-up or written presentation format will be displayed.  Finally, the session will conclude by reviewing various related concepts including negotiating a commercial loan, sources of commercial financing, and a brief overview of various legal aspects of commercial lending. Program objectives: Define commercial lending Discuss conventional commercial lending versus SBA lending Explore credit scoring Cover underwriting a commercial loan including financial statement analysis (with emphasis on cash flow analyses) Analyze a standard loan write up Review negotiating commercial loans, sources of commercial financing, and legal aspects of commercial lending Target Audience: Credit analysts, branch managers, assistant branch managers, private bankers, and business development officers Read More

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