The GSB Online Seminar Series

The GSB Online Seminars Series offers a convenient, cost-effective way to access quality educational opportunities. Please note ALL times below in CENTRAL TIMEZONE.

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Upcoming Sessions

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Presenter: Ann Knutson, First Bank Financial Centre This 90-minute program will be presented live on: October 8, 10:00-11:30 a.m. Central Time Recording available through: January 8, 2020 Price: $275   The phrase “Employer of Choice” has picked up a considerable amount of popularity lately, but most employers really don’t understand the importance of becoming an Employer of Choice. The phrase is more than just a buzzword; it is representative of a whole new design of corporate culture. It means that people will choose to work for you. It means that people will choose to really dedicate themselves to your success. It means that people will choose to stay with you.   In this one and one-half hour webinar, you will learn the strategies that have made a Wisconsin-based bank a Top Place to Work Employer for the past seven consecutive years.  Attendees will learn:   Benefits of achieving Employer of Choice status How to evaluate your current workplace environment Key components of an employee value proposition Links between employer brand and culture Best practices to become an Employer of Choice   Target Audience: Human resource officers, supervisors, CEOs Read More

Presenter: Ann Knutson, First Bank Financial Centre This 60-minute program will be presented live on: October 24, 1:00-2:00 p.m. Central Time Recording available through: January 24, 2020 Price: $225   Developing a culture of recognition, one in which employees are genuinely acknowledged for their contributions, is more important than ever.  All companies face the question of how to recognize and reward their employees but few actually take the steps to create a strategy surrounding formal and informal recognition programs.  This results in lower employee engagement and higher turnover.   In this one-hour webinar, you will learn how to: Determine what employees value most How to build a recognition program designed to the unique values of your employees How you measure the success of your program.   Target Audience: Human resource officers, supervisors, CEOs Read More

Presenter: Tom Hershberger, Cross Financial Group This 90-minute program will be presented live on: September 26, 10:00-11:30 a.m. Central Time Recording available through: December 26, 2019 Price: $275   Building an effective and actionable marketing plan is an important first step for competing in the changing financial services industry. This informative session will provide how-to methods and ideas for creating a marketing plan that identifies opportunities and matches them with proper marketing strategies. In addition to evaluating the critical components of successful marketing plans, you will be presented with ideas for balancing your advertising dollars with other corporate communication opportunities.   During the presentation, you will be challenged to assess your current marketing efforts and the traditional approach to developing marketing plans. The session will provide you with proven tools for creating a successful plan that contributes directly to your organization’s goals and objectives.   Target Audience: Senior management, branch managers, marketing officers, marketing committee members Read More

Presenter: Marcia Malzahn, Malzahn Strategic This 90-minute program will be presented live on: September 18, 2:00-3:30 p.m. Central Time Recording available through: December 18, 2019 Price: $275   During this program, you will gain a more in-depth knowledge of Cash Management (aka Treasury Management) products and services. You will learn about all the Cash Management products and services available in the marketplace, identify the products and services your community bank currently offers, what you’re missing, and come up with strategies to implement and offer the right products and services for your bank. You will also learn the “behind the scenes” on the most important products and how they interact with technology.   After completing this session, you will walk away with a deeper knowledge of Cash Management, gain ideas from the other participants on how to implement the products and services your clients expect you to offer, conduct a risk assessment on any new products, and bring back ideas to your bank on how to market Cash Management products and services to your business clients. In addition, your team will also work better together knowing how critical each area is to the success of the implementation and sale of these products and services.   Topics Covered: What is Treasury Management (aka Cash Management)? The evolution of cash management/history/background Review of the account analysis and what it’s used for Overview of all cash management products in the market How to determine which products you need to offer to your business customers Determine who your in-house experts should be and provide the appropriate training How cash management is integrated with the bank’s technology, operations and sales teams Identifying new bank fee opportunities Ideas on how to market and brand your cash management products Process to implement cash management products The future of cash management (including Blockchain and Bitcoin)   Target Audience:  Cash management operations and sales personnel, deposit sales team, business bankers/lenders, technology personnel (IT network support and core system support staff), presidents, COO Read More

Presenter: Ned Miller, MZ BIERLY CONSULTING, INC. This 60-minute program will be presented live on: December 3, 2:00-3:00 p.m. Central Time Recording available through: March 3, 2020 Price: $225   In this fast-paced webinar you’ll gain insights into how to lift your team members’ prospecting efforts to the next level.  We’ll examine specific tactics you can employ to improve your bankers’ chances of success in proactive prospecting.   Topics Covered: The 7 mistakes bank sales leaders make in driving prospecting Defining expectations regarding prospecting Anticipating typical challenges Coaching the top of the funnel (Re) Building prospect lists Helping your bankers get in the door Building business acumen Pre-call, post-call coaching Why making joint calls is key to prospecting success Outside resources   Target Audience: Sales Leaders working with commercial, small business and private banking and their partners Read More

Presenter: Richard Hamm, Advantage Consulting & Training This four-part program will be presented live on: October 15, 22, 29 and November 5, 10:30 a.m.-12:00 p.m. Central Time Recording available through: February 5, 2020 Price: $715   An important part of the commercial real estate (CRE) lending process is the review and interpretation of the property appraisal. This program briefly reviews some issues of the entire appraisal process, such as selecting and engaging a qualified appraiser, but focuses primarily on reviewing the report for integration into the overall credit analysis. Fundamental principles and features of appraisals are covered, the December 2010 Interagency Guidelines (regulators may cite Reg. H, Reg. Y, SR 10-16 and others, but all of them ultimately refer back to the 2010 Interagency Guidelines), the October 2019 Frequently Asked Questions (FAQs), as well as the primary analytical techniques such as net, operating income (NOI) and direct capitalization for income-producing properties.   Specific subjects that will be covered during the seminar include: Why you should want to review appraisals (beyond just satisfying regulatory requirements) Multiple types or levels of reviews:  Administrative/compliance, technical, third party and others Practical suggestions for setting loan-size limits to trigger the levels of review Administrative/compliance reviews:  FIRREA and other regulatory issues and a sample review checklist Technical reviews:  Appraiser independence and competence, types of reports by format and the 2006 scope of work rule/changes, details on the approaches to value (cost, income and market sales), plus a sample review checklist Third party review by appraisers:  How appraisers are regulated via USPAP, using USPAP Standard 3 to get a third-party review done and example comments from reviews – comments that will help you improve your reviews How the three approaches to value (income, cost and market/comps) work, plus a case demonstrating the income approach using direct capitalization Review outcomes, and ideas on when and how to request revisions or corrections to the report Guidelines for evaluations in lieu of full appraisals Guidelines for reviewing, validating and using existing appraisals Other issues as required by the December 2010 interagency guidelines and October 2019 FAQs   Target Audience: Consumer lenders, mortgage bankers, private bankers, small business lenders, commercial lenders, credit analysts, loan review specialists, special assets officers, lending managers and credit officers Read More

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